Individual-package display card



L. H. JUNKER.

INDIVIDUAL PACKAGE DISPLAY CARD.

APPLICATION FILED JUNE 25,1921.

1 ,428,783, Patented Sept. 12, 1922.

[Iv VENTO 1e LE H. J'UNKEB,

MA TTORNE Y- Patented Sept. 12, 1922.

LEO H. JUNKEE, O11 PELI-IAIVI, NEW YORK.

INDIVIDUAL-PACKAGE DISELAY CARD.

Q Application filed June,25,

T aZ-Zwhom it may concern:

Be it known that 1, L120 H. JUNKER, a

citizen of the United States, residing at Pelham in the count of ld estchester and State a J 01 New York, have invented certain new and -useful Improvements in Individual-Packfor use with and in displaying an individual package of goods, as a can of paint or var- I nish. a can or jar of food, etc, but the in- 'vention may also be utilized in other ways.

The principal objects of my invention are to provide a simple, inexpensive display card that will animate and more effectively display merchandise such as a container of paint, food, etc, as by producing the appearance of an open container, with the contents exposed, anda device dipping therein for manipulating the contents. 7

Generally speaking, my improved display card comprises a base and a tongue projecting up therefrom, the base fitting the top of the container and being colored or otherwise printed to resemble the contents, and the tongue being either a decorated panel carrying advertising or desirably out to simulate an article, such as a paint brush, spoon 'or the like for manipulating: the contents of the container.

The objects and novel features of the in vention will be more clearly understood from the following: description taken with the accompanying drawing. in which Fig. 1 is a/perspective view illustrating a paint can carrying a display card embodying my invention,

Fig. 2 is a plan view of the blank display card, and

Fig. 3 is a plan view of another blank display card embodying my invention. i

The improved d'splay device is desirably die out from a single piece of sheet material such as paper, cardboard. sheet metal or the like, but may be made in other ways as by molding it of suitable material $110.- as papier mach. Referring; to Figs. 1 and of the drawing, the display device comprises a base B and a tongue T out from the same sheet and integrally united along a score line L where the blank is bent so that when. the card is ready for use the tongue extends upwardly at an oblique angle from the plane 1921. Serial 1%. tea-see. v

of the l ase. The general outline of the major portion of the base conforms to the top of the individual container upon which the device is to be supported, and in the particular terms illustrated is circular.

ln the flat blank the tongue T projects beyond the margin of the base B, and two substantially parallel cuts or slits B and S extend from the margin of the base inwardly to the dotted score line la. The joint line L extends substantially perpendicu larly across the geometrical axis and through the geometrical center of the base but is within the margin of the base and in the particular form shown such joint is within the circle defined by the portion of the base. Parts Band B of the base extend rear ardly oi the line L or joint of the base and the tongue and act as braces in the plane of the ba 'to make the device more stable. As shown. the base in effect a circular disk with the tongue secured thereto along one of its diameters. A recess E left within the base between the braces l3. B but the upwardly projecting tongue will practi ally conceal 1, especially when the card is viewed from in front.

The blanks may be printed or lithon'raphed in the sheet and die cut or blanked out in the shape desired. the slits R and S the dotted score lineli being; formed at the same time. The printing: orlithographing and the shape oi? the bl ank may vary. the upper surface of the base being: desirabl the color and appearance of the goods in the container and the tongue being desirably shaped to resemble means for manipulating the contents of the container. As illus trated in Figs. 1 and 2, for example. the device is formed and colored to simulate a brush dipping in an open can P of paint, the upper surface of the substantially circular base and a portion of the lower end of the tongue being printed in the color of the paint, the tongue also having the shape and color of a brush and its handle. In the particular arrangement shown. the base of the device seats in. and. its edge frictionallv en gages, the wall of well known type of depressed trictional can cover C. However, the device is essentially a seltsupported display card. lt will be understood that the display device may also take other forms. as For example as a display card for a of jam the base may have its upper surface printed and colored to correspond to the extending panel T, the upper surface of the base being colored or printed to simulate the contents of the container and the iront of the tongue carrying. advertising, if desired, or itself colored to serve as a color panel.

While one'i'orm of my improved display.

device is shown and described in detail, it will be understood that various changes may be made therein without departing from the invention or sacrificing any of its advan tages.

I claim: I I

1. A display device comprising a base adapted to be supported upon an individual package of goods and a tongue projecting upwardly from within the outline of the major portion of said base and simulating an article projecting from within said pack age. i

' 2. A display device comprising a base and an upwardly projecting tongue connected thereto, such base having one or more portions in the plane thereof projecting rear-- wardly o the line of connection of said tongue and base and constituting brace means for said device. v

3. A display device comprising a base adapted to be mounted upon a package of goods, and a tongue projecting upwardly from said base and constructed to simulate means for manipulating the contents of such joined to said base along a line within the circle defined by the major portion of said base. I I

5. A display device formed from a single piece of sheet material and comprising a base adapted to be mounted upon and conforming to the top of a package or goods,

and a tongue projecting upwardly from said structed to simulate means for manipulating the contents of said package, said device' having bracing means arranged rearwardly of said tonguestructed and arranged to fit in the depressed top ot a can or the like, and a tongueprojecting upwardlyfrom said'base'and con-,

structed and arranged to simulate means for v manipulating the contents-of such 021111.

8. A display device comprising a base'con- :structed and arranged to frictionally fit in the depressed top of a can or thelikeand having its upper surface arranged to1simulate the contents of such can, and a tongue projecting upwardly from said base and constructed and arranged to simulate. a brush dipping in the contents of said can.

9. A display device formed from a single piece of sheet material and comprising a base adapted to be mounted upon and conforming in general outline to that or the top 0t a package of goods such'as agcan, the upp'erjsurface'of said base having the appearance. of the "contents of said package, and a tongue projecting upwardly fromsaid base and constructed and arranged-to simulate means for manipulating thec'ontents of said package. I

10. A display simulating a portion of a package of mer chandise, and a tongue: projecting'upwardly from said base and simulating an article extending into said mercl iandise.v

In testimony whereof a'fiix my signatur g rio irJUNKER.

device comprising a base A display device comprising a base con- 3 

